For a business, just having a desktop website doesn’t cut it anymore. As consumers’ reliance on mobile devices grows, more people than ever are using them to shop, communicate, and work. Estimates show that by 2025, 72% of global internet users will access the web using only their smartphones. That’s the equivalent of 3.7 billion people.
Without a website that’s optimized for mobile users, you risk losing out on a major chunk of potential consumers. Keep scrolling for more reasons why you need to get your mobile website up asap.
1. Your customers expect it
Mobile websites aren’t a fad that you can afford to skip out on—they’re the new reality. Mobile technology is quickly becoming more powerful, and new apps and functionalities have made it possible for users to carry out a wide variety of tasks on smartphones. Most businesses with an online presence have optimized their websites for mobile devices, and not updating yours can send them straight to the competition.
Browsing on mobile devices is a common pastime, which boosts both mobile and desktop sales. Additionally, 75% of shoppers buy using phones because it saves time—if your website doesn’t work on a smartphone, you’re costing consumers their valuable time.
2. Google rewards mobile website
Since July 2019, Google has established a mobile-first indexing system that allows websites with mobile versions to rank higher on searches. This means that all things equal, if your website isn’t optimized for mobile, it will rank lower compared to the exact same website that has a mobile version.
Incorporating a mobile version is essential if you want to take full advantage of organic traffic possibilities.
3. You can enhance your reach
Mobile commerce is closely linked to social media, and since 80% of social media browsing is done using smartphones, you may be losing out. For instance, one survey revealed that 55% of mobile shoppers made a purchase after seeing a product on social media. Without a mobile website, people will have trouble making the purchase and might do away with the purchase altogether.
Ensure Mobile Optimization with SmartSeller
Creating an online store is easy with SmartSeller’s online store builder. Our user-friendly interface and professional store templates allow users with no programming experience to create visually appealing websites.
Plus, when you make an online store on SmartSeller, you also can ensure easy optimization for mobile users that can help you reap all the benefits outlined.
Check out our pricing plans now and get started for as low as $4.90 per month.