Running a small business can be an all-consuming task. But just because you have a to-do list that’s longer than War and Peace, it doesn’t mean you can afford to skip the important step of creating a growth strategy. If you think you don’t have time...
When small businesses are looking to move their sales figures, one of the most common approaches they take is to offer a discount. Here’s a problem, though: Unless you do the prep work, your discounts might end up damaging your brand or cutting into your...
It happens so fast. An initial idea that germinates and grows. Or a sudden epiphany that strikes like a bolt of lightning. Your new product or service idea begins to have legs, showing future promise after some basic research and counseling. The problem is,...
Some of today’s most successful businesses started with a brilliant idea. Consider Art Fry, the inventor of Post-it notes, or Kevin Plank, the brain behind Under Armour’s quick-drying workout gear. These entrepreneurs had a moment of inspiration where they...
Many people who want to start a side business tend to get stuck on one thing: the idea. Without a good idea jumping out at them, most aspiring entrepreneurs feel like they have a barrier preventing them from beginning to earn on the side. To get that problem out of...
